Job No.
107939
Location
New Zealand
City/Airport
Auckland
Salary Range
Not specified
Employment Type
Contract
Closing Date
29 Jun 2014

Contract Marketing Manager - Retail

Air New Zealand

We are looking for a talented Marketing Manager who can ensure that we deliver innovative and engaging Air New Zealand retail campaigns across our Australasian and International markets. Based in Auckland this role reports into the New Zealand Market Development Manager.  This is a 12 month contract.

As a senior Marketing Manager you will be responsible for owning the New Zealand Market Development strategy for the Tasman and Long haul portfolio.  This will include developing and defining market segmentation, developing and keeping updated competitive category strategies and defining strategic priorities.  Your decisions on campaigns, promotions and activity will be solidly grounded in data and analytics to show return on investment in all that you do.

Handling the day-to-day relationship with our advertising and media agencies to take the portfolio's strategy to market, including the production and execution of campaign elements through a variety of channels.  You will be the marketing voice for the portfolio and will be required to monitor and report on core competitor activity.

To be considered you will need to be a proven marketer, an expert in marketing and advertising development and possess great business acumen.  So if you are determined, innovative, have a great attitude to life and work and are ready to lead a successful team that is continually being challenged by a highly competitive industry, then don't hesitate to apply.